Sunday 15 January 2012

Software for a Home Based MLM Business

There are four main pieces of software that I use for my home based MLM business.  Three of them are based around SEO and Internet marketing practices.

Google Keyword Tool (https://adwords.google.com/select/KeywordToolExternal)

I use GKT to help find ideas for markets that I want to target. It is a free for anyone to use.  You type in a word or phrase and Google will spit out suggestions based on what you input. What I generally do is to brainstorm as many keywords to do with the topic and then input this into GKT (you can input multiple keywords).  If you have a Google account use it to sign into adwords because google will give you more suggestions. Go onto similar websites to yours (or your competitions websites) and have a look at their keywords using the website tab. Here are a few steps to get as many keywords as possible:

  • Download all they keywords and put them into a spreadsheet, take the top 50 and input into GKT, rinse and repeat
  • Go through the keywords and delete any duplicate and irrelevant.

When I was researching the market I wanted to target, I ended up with a list of 5000 keywords to start my research with.  This is an awesome free tool.

 

Market Samurai

  Try Market Samurai For Free!

Now that you have you list of keywords for your target market you can use the mother of keyword/competition software.  Market samurai will sift through and gather huge amounts of data to help you find the keywords that have the right amount of traffic and the right amount of competition for you to dominate.  I am not going to go into how to use the software in this article as the guys at MS have training videos on their website that will show you everything.  Some of the other features are: seeing how strong the competition is, finding content, publishing content and finding authority back links

Ping Kaching  (http://bit.ly/rBDOZF)

This piece if software will save you hours!  Ping Kaching is a link building software.  From this nifty piece of software you can : -bookmark your content to dozens of social bookmarking websites -submit your websites to all of the search engines +-130! -submit your website to dozens of directories -pinging - status updates All at the click of a button

Camtasia (http://www.techsmith.com/index.html)

I spent far too much time and got way too frustrated finding and using free video/ screen capture software in the name of saving $297 I eventually relented and bought camtasia.  It is by far the best software I have used for screen captures and for recording from your webcam.  So if you are planning to include video in your marketing strategy then this is the only software you will need.  It has an easy to use dashboard and also allows you to edit you videos.  A great feature is being able to strip out the audio, this is perfect for content re purposing.

Become the hunted instead of the hunter. Actually get paid to prospect. Free Video Series!

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